WCL takes a new approach to track cycling. Our business model incorporates elements that have made other sports financially viable: A fixed number of events during a six month season played among six venue-identified teams (four domestic and two international) in a controlled environment. WCL’s TeamTrak format is ideal for television and great for on-site spectators and internet viewers. Our financial plan monetizes these things and more.
No. Although WCL held its pilot event on the VELO Sports Center’s 250 meter velodrome, TeamTrak is an exciting, entertaining format for track cycling that is based on a sustainable business model for indoor velodromes and does not depend upon traditional UCI requirements for its success. Smaller velodromes (166 and 200 meters) are ideal for WCL’s TeamTrak. Smaller tracks offer the intimacy of a smaller venue so long as they have enough permanent seating and a good sized infield for hospitality, entertainment and other non-cycling events.
WCL has identified over 80 permanent indoor velodromes around the world as potential ideal headquarters for future WCL conferences. The more important elements are seating capacity (ideally 2000 to 5000), sound, lighting, audience amenities and local management that is capable of co-promoting a new form of cycling. In addition to North America’s two indoor velodromes, the VELO Sports Center in Los Angeles and the Mattamy Cycling Centre in Toronto, several communities around the U.S. are developing indoor velodromes as potential future conference sites for WCL.
WCL has thoroughly analyzed velodrome design, construction and operating strategy with the understanding that many of the world’s indoor velodromes lack regular, spectator-oriented programming. With that in mind, the WCL is focused on developing the National Velodrome and Events Center on the East Coast to host the WCL’s first conference, serve as league headquarters, production studio and model facility. Likely sites under consideration are in Reading, PA and New Haven, CT. Through this process, the WCL helps developers analyze, plan and operate financially viable indoor velodromes as the anchor component of modest sized multi-purpose arenas.
A WCL conference is headquartered at an approved permanent indoor velodrome that can host up to thirteen three Day Tournaments during an October through March season. Each Tournament features competition among four venue-identified domestic teams plus two invited teams from outside the conference, typically international. WCL’s first Conference will be based at the National Velodrome and Events Center under development on the East Coast.
The WCL will announce its teams for Season One in early 2018. League investors will help determine a team’s origination, generally from a region where a velodrome exists or new velodrome is likely to be built to host WCL events. All teams will be licensed by WCL and may be commercially sponsored so long as they are primarily identified with a venue whether in the U.S. or elsewhere.
A WCL team is made up of 8 riders: 4 men and 3 women. There are 3 endurance riders, and 1 sprinter for both men and women. All team riders in WCL-licensed teams will be contracted directly to WCL and placed into teams after a draft to ensure talent distribution across all licensed teams. Invited international teams will be required to meet the same configuration.
The core of TeamTrak is a race meet of 12 to 13 races among six teams that lasts between 2 and 3 hours. A standard meet consists of 7 races for men and 5 races for women, with a 2 to 4 minute break between each race and a 15 minute half time. The standard TeamTrak Tournament is 3 meets played over 3 days. A regular season runs from October through March and consists of up to twelve Three Day Tournaments totaling 36 days of racing.
TeamTrak takes the best and most exciting events in track cycling and combines them into a fast moving program that showcases the sport’s best attributes: Speed, endurance, bike handling and teamwork. Featured races will include massed start events at different distances, eliminations, kierin and more.
Riders score points for their team in each race. Points are awarded to the top five finishers of the last lap, in special 3 place sprints during the longer races and for any rider who laps the field. Point totals and team standings are calculated and displayed instantly on the arena scoreboard. At the end of the meet, the team that has accumulated the most points wins. The conference champion is the team that has accumulated the best Tournament record by the end of the season. Tracking player results and team standings throughout the season is unprecedented and will build and sustain fan interest.
There are many very good track racers in the U.S. and around the world. Prior to Season One in 2018, the WCL will be designating certain track events as TeamTrak Qualifiers where points will be awarded to qualify for the WCL TeamTrak Season One Draft which will be held at a velodrome to be announced at least thirty days prior to Season One. Following the draft, 32 riders (16 men and 16 women) will be awarded domestic team contracts by WCL and placed onto one of the first four WCL licensed teams for Season One. WCL will announce details of the application, selection process and TeamTrak Draft in late 2017.
Yes. Guest teams representing venues from other nations will be invited to compete in each WCL season and conference. Representatives from other nations and indoor velodromes will be invited to the National Velodrome to observe TeamTrak events and prepare their own teams to anchor future WCL conferences.
A major goal of WCL is to utilize state of the art technology to enhance the excitement of following TeamTrak competition. Real time scoring and instant display of accumulated point totals and team standings are the unprecedented cornerstones of the WCL’s fan-friendly approach to track racing. On board cameras, transponders and LED lighting will be coordinated to transmit speed, power output, pedaling cadence and heart rate to the arena scoreboard, TV screens and personal communication devices. This information will be recorded and compiled to develop a statistical profile of each rider. WCL believes that track cycling is incredibly well-suited to these new forms of viewer engagement and will lead to unprecedented television and live streaming coverage of cycling and interest in the sport.
TeamTrak is made for television and is ideal for sponsorship. Breaks between races allow commercial time as well as up close and personal features that will enhance, not interrupt, racing action. WCL’s broad sponsorship platform includes, teams, events, special features, hospitality and media packages incorporating internet, television, radio, print and social media. WCL is developing partnerships with media companies and corporate sponsors to promote and monetize these assets.
WCL’s growth will capitalize on the widespread interest in building indoor velodromes and the need to provide quality programming for existing permanent indoor velodromes around the world. Our goal is to first create proof of concept during WCL’s Season One at the National Velodrome in 2018. Within 5 years we expect to have three fully operational conferences, each with a HQ velodrome, 4 new teams and 32 new riders. At that point, WCL will license 12 teams, have a pool of 96 contracted riders and conduct up to 36 Three Day tournaments per season. Invited international teams will provide two additional teams per conference to enhance the popularity and marketability of WCL’s TeamTrak and add to WCL’s expansion potential.